Asking
$36K
Multiple
2.2x
Pluma is a modern personal finance app for individuals and founders who want automatic, no-effort money management. It connects to banks, categorizes transactions with AI, tracks subscriptions and cre
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Deal economics
Price, multiple, recurring revenue, and margin — acquisition first.
Asking price
$36,000
Revenue multiple
Lower is usually a better deal
2.2x
30-day revenue
$1,359.18
MRR
$1,506.76
Profit margin
—
Est. monthly profit
30d revenue × margin
—
Traction
Growth, customers, and TrustMRR standing.
30d revenue growth
-17.4%
30d MRR growth
+2.2%
All-time revenue
$11,039.23
Active subscriptions
215
Customers
0
TrustMRR rank
By all-time revenue
#1285
Audience & SEO
Traffic quality and discoverability when the data is connected.
Visitors (30d)
—
Search impressions (30d)
—
Revenue / visitor
—
Domain rating
—
X followers
—
Acquisition paybackEstimate
Pluma
Prefills from listing · tweak freely
Est. payback
5.0 yr
- Mo. profit
- $602.70
- Profit mult.
- 5.0x
Disclaimer: Payback here is an educational estimate and not investment advice. Verify figures on the listing before you buy.
Product & ops
How it runs day to day — stack, channels, and positioning.
Pluma
- Payment
- Stripe
- MoR
- —
- Age
- 11 mo
- Founded
- 2025-08-21
- Pricing
- —
- Business
- —
Tech stack
No stack listed
Marketing
No channels listed